Alko wants to offer world class service for its customers. A part of this is to have an assortment that meets customer’s needs and reflects domestic and foreign trends in Alko shops and Alko Online shop. Over 8.500 products are available for orders in Alko Online shop. Products on an individual shop’s shelves are selected on the basis of regional demand and customer feedback.
Customers give plenty of wishes to an individual shop’s assortment and these wishes are fulfilled whenever possible. The customer-based assortment is hoped to be more visible for the customers and therefore these products will be seen with a separate shelf note of “Customer wish” from April 2019 onwards in Alko shops shelves.