Bulletin for suppliers: The Great Beverage Trends Survey 2024
What are Finns drinking in 2024? Let us know your ideas.
What kind of beverage trends are we seeing world wide next year? Will the boom of non-alcoholic drinks continue? Will the conscious consumer shift from glass bottles to tetra? As a beverage professional, you have the insight on what happens in Finland and around the world next year, tell us your ideas on the subject! Please answer the survey 20 October at the latest.
Alko’s trend reports
Alko has been publishing its popular Trend Report since 2018. This year, we are mapping trends even more extensively with the help of our suppliers, Alko staff, Alko’s Neuvonantajat customer panel and customers. All responses are collected anonymously. Based on the results, Alko's experts will curate the TOP beverage trends for 2024. We will publish the results of The Great Beverage Trends Survey at the end of 2023.
We will also share the collected answers to all suppliers on the suppliers' own extranet, after the publication of The Great Beverage Trends Survey. You can also use the results for your own work and communication if you wish. If you have any questions, feel free to send us a message at brandimarkkinointi@alko.fi.
For more information
If you have any questions, feel free to send us a message at brandimarkkinointi@alko.fi.
